5 Ways to Use Marketing Automation to Improve Team Efficiencies

As published in Authority Magazine.

“Custom database for companies: to centralise campaigns enabling cross-team collaboration and innovation, reducing communication hours and improving data consistency. AI can be used to automate delivery of omni-channel campaigns and allow for visibility into insights across all marketing campaigns.”

How to Automatically Delete Airtable Records

Today, we are going to show you how to automatically delete Airtable records using the Run Script automation action.

In the video at the end of this blog, I show you how I delete records in a particular Airtable base and trigger their deletion using a condition that fires daily based on the record ‘Created Date’.

How to Create Clickup Folder, List and Tasks Using Airtable Automation

If you’ve been wondering how to take a record from Airtable and convert the information within the record into a Clickup Folder, List or Task, then this is the article for you.

In the video at the end of this blog, I talk about how I take data from an Airtable record, use Airtable automation’s ‘Run Script’ action and extract information from that record turning it into a Clickup Folder, List and Tasks using Task Templates.

Marketing Automation

Marketing your business can come with its fair share of challenges. Not only do business owners struggle to learn and understand the complexity of marketing automation tools, but it is also time-consuming to set up, maintain and track or measure performance results.

While there isn’t a one-size-fits-all marketing automation guide you can follow to guarantee that your marketing strategy and setup will deliver effective results, at the very least, you can automate your communication with new leads and existing customers through the customer lifecycle journey, delivering an engaging and informative experience across multiple communication channels.